As we all know, the pandemic reshaped life as we knew it—where we work, how we connect, and even where we call home. It also turned some unlikely cities into housing market hotspots. Fast forward to 2025, and while some of those boomtowns have cooled, others are just heating up. This latest insight from the National Association of Realtors (NAR) sheds light on the 10 markets expected to stand out next year.

Why these cities? Affordability, job growth, migration trends, and a reduced “lock-in” effect on mortgages are driving factors. But beyond the data, what does this mean for you—as a homeowner, a real estate professional, or a savvy investor? Let’s dig into the details and why these cities might be worth a second (or even first) look.

The “Lock-In” Factor: Why It Matters

If you’re holding onto a mortgage secured during the pandemic’s historic 3% interest rate period, you’re not alone. Many homeowners are reluctant to give up those rates, which has tightened housing inventory nationwide. But not all markets are created equal. In some cities, fewer people are “locked in,” meaning there’s a greater chance of inventory hitting the market—and more opportunities for buyers and investors.

The Midwest Revival: Affordable and Growing

1. Indianapolis, Indiana

Indianapolis remains a shining star thanks to its affordability and job growth. Nearly half of the homes in this market are priced below $236,000, making it a standout for first-time buyers and investors. Combine this with a reduced lock-in effect, and the city’s housing market is poised for action.

2. Grand Rapids, Michigan

With more starter homes available and fewer high-rate mortgages, Grand Rapids is primed for inventory growth. It’s a welcoming market for young families and professionals looking for affordability without sacrificing quality of life.

Post-Pandemic Powerhouses

3. Phoenix, Arizona

Phoenix’s rise as a housing hotspot is no accident. With a 12% increase in job growth over the past five years and an influx of Californians seeking affordability and sunshine, the city’s real estate market shows no signs of slowing down.

4. Charlotte, North Carolina (Suburbs)

The suburbs of Charlotte have become a magnet for major employers and homebuyers alike. Job growth has surged 10% in five years, and nearly half of homes are priced under $324,000—making it a sweet spot for families and investors.

5. San Antonio, Texas

San Antonio is making waves with one of the strongest rates of job creation and below-average mortgage rates. The city is perfect for buyers and investors looking to capitalize on long-term growth.

The Northeast: Opportunities in Surprising Places

6. Boston, Massachusetts

Boston isn’t just for the ultra-wealthy. A surprising 41% of homes are valued below $550,000, and with a reduced lock-in effect, the metro area offers a unique combination of affordability and accessibility.

7. Hartford, Connecticut

Homeowners in Hartford have enjoyed some of the lowest mortgage rates among major markets. Many have lived in their homes for nearly two decades, which could lead to a surge in listings next year. Investors, take note!

Rising Stars in the South and Midwest

8. Greenville, South Carolina

Greenville checks the most boxes on NAR’s criteria list, from affordability to job growth to migration trends. If you’re looking for an up-and-coming market, this is one to watch.

9. Kansas City, Missouri

Known for its favorable mortgage rates and lower lock-in shares, Kansas City is emerging as a real estate haven. Job growth and an influx of new residents make this a promising market for both buyers and sellers.

10. Knoxville, Tennessee

Knoxville’s high migration rate and relatively affordable housing options make it a standout in the Southeast. It’s a place where families and retirees alike are finding their next chapter.

What This Means for You

Whether you’re considering a move, looking to invest, or advising clients, these 10 markets highlight where opportunity lies in 2025. For real estate professionals, these insights can help you guide buyers and sellers in making informed decisions. For family and friends considering a big move, maybe it’s time to start exploring some of these cities in person.

Most importantly, this is about more than just data—it’s about where people are finding opportunities to thrive. I’d love to hear your thoughts:

• Have you visited or lived in any of these cities?

• Are you considering a move or investment?

• What trends are you seeing in your local market?

Let’s start a conversation. Drop your comments below or reach out directly—I’m always excited to connect!